Despite WhatsApp's assurances of E2EE for personal messages, its data collection practices and integration with Meta continue to raise significant privacy concerns:
Metadata is Powerful: Even without message content, metadata can reveal a great deal about a user's habits, social connections, interests, and even real-world movements. Knowing who you talk to, when, and for how long can be highly revealing.
Data Consolidation: The sheer volume of data collected by Meta across jordan phone number list its various platforms (Facebook, Instagram, Messenger, WhatsApp) creates a powerful data graph. Even if WhatsApp data isn't directly used for Facebook ads in some regions, the ability to correlate device identifiers and usage patterns across the family of apps raises concerns about comprehensive user profiling.