How to measure the effectiveness of after-sales service?
Posted: Sat Feb 22, 2025 10:50 am
Now let's review some metrics you should track to identify the success of your strategy.
Lifetime Value
Lifetime Value (LTV) tells you the profitability that a customer generates for your company over the duration of the relationship.
Add the projection of the cash flows that will be generated with current profits.
Of course, you won't be able to find this value for every customer, so the idea is to look at them overall and find an average of the profits generated and the time spent with your customer. A high LTV value will reflect a high level of loyalty.
Customer Profitability Score
This metric allows you to know the profitability senegal mobile database that a client generates for you in a given time. It compares the profits that this client generates with the expenses that you assume to retain him.
With this you can identify which clients are more profitable for your business and which ones you should dedicate less effort to.
Net Promoter Score
The Net Promoter Score (NPS) reflects the level of satisfaction of your customers with your service. It involves asking your customers directly, on a scale of 1 to 10, if they would recommend your product to an acquaintance.
Dropout rate
With the churn rate you can identify how many users leave your website without completing the purchase.
With this information you can make various adjustments, such as optimizing the design of your page, improving the user experience or verifying the operation of the payment gateway.
Lifetime Value
Lifetime Value (LTV) tells you the profitability that a customer generates for your company over the duration of the relationship.
Add the projection of the cash flows that will be generated with current profits.
Of course, you won't be able to find this value for every customer, so the idea is to look at them overall and find an average of the profits generated and the time spent with your customer. A high LTV value will reflect a high level of loyalty.
Customer Profitability Score
This metric allows you to know the profitability senegal mobile database that a client generates for you in a given time. It compares the profits that this client generates with the expenses that you assume to retain him.
With this you can identify which clients are more profitable for your business and which ones you should dedicate less effort to.
Net Promoter Score
The Net Promoter Score (NPS) reflects the level of satisfaction of your customers with your service. It involves asking your customers directly, on a scale of 1 to 10, if they would recommend your product to an acquaintance.
Dropout rate
With the churn rate you can identify how many users leave your website without completing the purchase.
With this information you can make various adjustments, such as optimizing the design of your page, improving the user experience or verifying the operation of the payment gateway.