It is a two-way street. In addition, the
Posted: Thu Dec 26, 2024 11:14 am
Nesearch carried out by them also indicates which types of ads are most “wanted” by consumers. Providing valuable information to Google about which types of ads the company should invest in more and innovate with in the coming years. What changes in the new destinations requirements standards? I’m sure you’ve already been angry with some of the ad examples I’ll show you below. It is not by chance that Google is working hard to improve users’ experience and their interaction with certain types of pages and ads.
Here’s a list of the main ad patterns that will be rejected by the new destination requirements: Destinations buy afghanistan telegram database or content that are unnecessarily difficult or frustrating to navigate: Websites with pop-ups that prevent the user from seeing the page content; Websites that block the browser’s back button; Sites that don’t load quickly on the most common browsers and devices; Sites that require you to download an app in order to view the landing page. Pop-up Ads: Image source: https://www.betterads.org/standards/ Autoplaying video ads with sound Prestitial Ads with Countdown Ads that block visitors from seeing the main content (with or without countdown): Large sticky ads that stay on a page as the visitor scrolls: Ad density greater than 30%: Flashing Animated Ads: Interruptive ads in apps: These are just some of the main standards set by Google.
If you want to know all of them, read the full content from: Destination requirements and Better Ads Standards. How to prepare for these changes? In many cases, Google does not clearly exemplify its requirements and restrictions. There is always room for questioning and doubt. Often, advertisers and partner sites are surprised to have their ads rejected or, in more extreme cases, their accounts suspended, for not complying with the rules imposed by the platform. However, if we analyze all the changes made by Google over the last few years, the focus is, and will always be, one: the user.
Here’s a list of the main ad patterns that will be rejected by the new destination requirements: Destinations buy afghanistan telegram database or content that are unnecessarily difficult or frustrating to navigate: Websites with pop-ups that prevent the user from seeing the page content; Websites that block the browser’s back button; Sites that don’t load quickly on the most common browsers and devices; Sites that require you to download an app in order to view the landing page. Pop-up Ads: Image source: https://www.betterads.org/standards/ Autoplaying video ads with sound Prestitial Ads with Countdown Ads that block visitors from seeing the main content (with or without countdown): Large sticky ads that stay on a page as the visitor scrolls: Ad density greater than 30%: Flashing Animated Ads: Interruptive ads in apps: These are just some of the main standards set by Google.
If you want to know all of them, read the full content from: Destination requirements and Better Ads Standards. How to prepare for these changes? In many cases, Google does not clearly exemplify its requirements and restrictions. There is always room for questioning and doubt. Often, advertisers and partner sites are surprised to have their ads rejected or, in more extreme cases, their accounts suspended, for not complying with the rules imposed by the platform. However, if we analyze all the changes made by Google over the last few years, the focus is, and will always be, one: the user.