Digital products and services need to be highly efficient, automated and have high scalability potential. This makes the implementation process simpler, reducing the time between presenting the solution to the customer, purchasing it and using it.
The effort to scale your business needs to be as minimal as possible. So, remember that it may start in your neighborhood, but it must have the potential to conquer the world. Even without major investments in fixed costs.
Flexible Solutions, Self-Service and Scale
The flexibility of new digital products and services is an important factor. Therefore, providing consumers with solutions or models that are flexible to their needs makes the purchasing decision faster .
There are several hiring models. Therefore, it is necessary to evaluate the alternatives for each business. However, when launching your digital product or service, choose only one model. This will make it easier for your consumer to make a purchasing decision and will benefit from the simplicity of the company's financial management and marketing.
Choose models in which the consumer has complete autonomy to oman mobile database choose and purchase your service or product, without the need for time-consuming physical intermediation. That is why it is very important to evaluate your acquisition, retention and monetization strategies.
Types of monetization practiced
See some monetization and recurring payment models:
Paid: These are services and products that are paid for at the time of contracting or acquisition;
Paid with in-app purchases: Same as the Paid model, but still offers in-platform purchasing options;
Freemium: Very common for gaming platforms or applications, the application is free and there are purchasing options for additional features or facilities;
Freemium with Ads: Free contracting or acquisition model, but with ads within the application, the well-known banners where you monetize through impressions and clicks;
Subscription: Known as a subscription, where the user pays periodically (monthly, annually, etc.) to use the service or product;
Free with sale of products and services: A very broad model, but whose main purpose is to be the interface between an operation – normally the sale or physical contracting of a product or service. Such as transportation, delivery and service scheduling applications.
This flexibility needs to consider both sides, the customer and the company itself. After all, the success of a product or service depends on both.